CASE STUDY

TASK

Product Marketing Director

 

Marketing Director

 

Field Marketing Director

CHALLENGE

GLG (Gerson Lehrman Group) was growing and needed to make some key Marketing hires to help drive growth. As part of our initial conversations we recognized the importance of bringing in a strong Product Marketing Director who could help productize GLGs offerings. We also set out to headhunt an ideal Marketing Director and Field Marketing Director who would all have an immediate and significant impact on the overarching Marketing/Growth strategy.

ACTION

We set out to headhunt and hire the Marketing leaders who would complement one another while driving the growth and notoriety of GLG. The Product Marketing Director, Digital Marketing Director, and Field Marketing Directors we target all came from similar companies where they could provide the immediate impact we needed at GLG.

RESULT

Engro Partners successfully hired each of the Product Marketing Director, Digital Marketing Director, and Field Marketing Director that GLG needed. For each hire we brought in 3-5 ideal prospects so that we could conclude the interview process within a few weeks, ultimately enabling us to make all hires within 40 days.

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