What To Expect, a lifestyle publisher and mobile app (acquired BabyCenter in 2022), was growing nicely almost doubling staff over the last 3 years. Over a few years we’ve helped them fill over 20 roles in an increasingly more competitive talent market across Marketing, Product, Analytics, Operations and HR roles.

We targeted people with the ideal experience with companies who have a similar business model and who target the same demographic so we could focus on people who would be most valuable additions to the business and who would be the best culture fit.