CASE STUDY

TASK

NEW HIRE:

VP, Growth Marketing + Communications

CHALLENGE

Influ2, a Seed-Stage SaaS, asked our headhunters for a proven VP, Growth Marketing + Communications to help position themselves as the emerging player in the ABM space. For an early-stage company it was instrumental that we find the right balance of experience and startup mentality. Someone who has and wants to take a company through multiple stages of growth and all the challenges that come along with it.

ACTION

Engro quickly built out the talent map of Marketing Executives coming from direct competitors with a wealth of experience building brands and scaling growth, marketing directly to other B2B Marketing leaders. From there we identified a couple high-value prospects who had been key drivers of scale and who were excited by the opportunity to do it again.

RESULT

In a highly nuanced search, Engro was able to engage and hire the perfect VP of Growth Marketing + Communications who had experience building and leading multiple hyper-growth companies through multiple inflection points and even through acquisition. The CEO + founder of Influ2 was overjoyed that we not only made the perfect hire but we did it within 9 weeks.

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