The CEO of Vimeo landed the job at 34 after only 3 years with the company — and her best advice for young people explains how she did it

Vimeo CEO Anjali Sud created her own opportunities.Sarah Jacobs/Business Insider
Vimeo CEO Anjali Sud advises young people to create their own opportunities.
Sud said that she’s ambitious and impatient, and has learned how to use those traits to advance her career without looking back.
Even though she didn’t initially see herself in the CEO spot at Vimeo, she took landing the job as a vote of confidence in her work.
Anjali Sud became the CEO of IAC-owned Vimeo at 34.

But she never openly campaigned for the job. “I didn’t explicitly raise my hand for the role, because I didn’t really — it didn’t occur to me that that would make sense,” Sud told Business Insider for an episode of our podcast “Success! How I Did It!.”

However, once she was chosen, she did not question her credentials or ability to lead. The appointment helped empower Sud, who said her promotion “definitely gave me an indication that I felt the strategy was right. Everything I believed about Vimeo, what’s wrong with the industry, and what we could accomplish as a business — I was getting validation, and it definitely made me trust my gut around where we should grow.”

The experience contributed to the advice she now gives young people looking to advance in business: Create your own opportunities.

One way to do that, Sud told Business Insider, is to “look where others aren’t looking. One of the reasons I was given ownership of the creator side of the business is because it wasn’t, at the time, the area that was getting all the focus and attention, so they could take more of a chance on me.”

Before her stint as CEO, Sud spent three years at Vimeo leading the team that worked with filmmakers.

– Matthew Michaels and Richard Feloni, Business Insider

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